Sustainable design can be easily incorporated and no, there’s no need to break the bank
Friday, July 25th, 2008We have all heard that “green” and “Sustainable Design” is not only the way of the future but the way of the present. Yet in some areas, going green hasn’t become so, not yet at least. With the ever rising costs of materials, the slowing housing market and an economic recession looming around the corner, lots of developers are somehow “putting off” using a sustainable design until more strict regulations are put into place or until they’re forced by the market. But a difficult market does not mean that developers have to stay away from environmental and social responsibility either.
There are many steps that a developer can take, without losing all the parameters that he would expect from a traditional development, in order to improve the bottom line without leaving a big mark in the environment. All that’s needed is a little bit of creativity and a good team of knowledgeable engineers, architects and land planners that will make sure that incorporating sustainable design practices, as many as they can, that are practical for the project and the site.
Once considered more of a lifestyle, “green living” is now a tremendously attractive market that allows developers to reap great rewards from their investment. A fast growing number of developers want to create “better places” incorporating responsible concepts; it’s just a learning process.
Achieving a balance between marketable projects and environmental conservation is not a difficult task at all. Developers will find that with strong communication between site engineers, project managers, city officials and environmental consultants will allow them to establish the correct standards that fit both the objectives of the project and the city or state’s regulations.


